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The
Seven
Biggest Mistakes Employers Make in Hiring
1.
Hiring anyone who walks in the door
2.
Relying primarily on interviews
3.
Skipping background checks
4.
Believing in ability to detect falsehoods
5.
Not Using Job Matching
6.
Overemphasizing specialized skills
7.
Ignoring EEO/AA Laws and EEOC Guidelines
1.
Hiring anyone who walks in the door
Due
to today's tight labor market and economic growth, many employers feel desperate
just to get "live bodies" into vacant positions. Too often this results in hiring the wrong person for the job.
Poor
or misplaced employees will end up costing you more money in the long-run (and
frequently the short-run) through bad service, inferior products, theft, etc.
In terms of productivity alone, studies show that the difference between
top and bottom performers is anywhere between 300% and over 1,200%, depending
upon complexity of the job! (For a
complete review of this study see, "Realize Your Customers Full Profit
Potential," by A. W. H. Grant and L. A. Schlesinger, Harvard Business
Review, September-October 1995).
CFCM
has developed a tool to let you calculate the cost
of a bad hire. You will likely find that this can range from costly to
staggering, and this is if you are "lucky" enough to hire somebody
awful enough to terminate right away. Often much more damaging over the
long term is hiring mediocre employees who aren't bad enough to fire, but have
only a small fraction of the productivity of top performers.
2.
Relying
primarily on
interviews
Most
hiring decisions are made within the first four to five minutes of an interview,
regardless of the length of the interview. Managers often use their "gut feelings" to make this vital
decision--and then end up regretting it. In fact, over-reliance on standard
interviews only results in about a 14% success rate of hiring a star employee!
Combining interviewing with background checks and job matching can raise
the chance for hiring a star employee to 75%. (See, "Validity
and Utility of Alternative Predictors of Job Performance," Psychological
Bulletin, 1984, 96, p. 90.)
3.
Skipping
background checks.
Employers
are legally liable for the actions of their employees while on the job. If you hire someone who has been convicted of a specific crime, and they
commit that same crime against a customer or another employee while carrying out
their duties, you can be made to pay for their actions. As a case in point, a
national pizza chain and its parent company had to pay a total of $6.5 million
when a convicted rapist in their employ, raped a customer while making a
delivery. (See T. Farley, "Hiring rapist to cost firm, jury decides," Daily
Oklahoman, May 3, 1991.)
4.
Believing
in ability to detect falsehoods
Most business owners
and managers I talk to think that because of their vast experience they are able
to figure out when a prospective employee is lying or telling the truth. The fact is this is often not the case and
employers end up hiring the wrong person.
Research suggests
that the interview is a very poor means of detecting lying. In fact, a study focused on interviewers who should be experts detecting
untruths. This study included members of the Secret Service, CIA, FBI,
National Security Agency, Drug Enforcement Agency, California police detectives,
and psychiatrists. Of these only the Secret Service performed better than
chance at detecting lies. (See,
"Who Can Catch a Liar?" P. Ekman and M. O'Sullivan, American
Psychologist, 1991, 46, pp. 913-920.)
If trained
experts can't detect falsehoods, how likely is it that a typical interviewer
can? Fortunately, there are alternatives. Background checks, as
discussed previously, are crucial. Employers can also dramatically improve
their odds of not only catching falsehoods, but in detecting applicants likely
to be unethical, unreliable, or substance abusers by having applicants complete
integrity tests. Good integrity tests are inexpensive, easy to administer,
and statistically validated.
5.
Not Using
Job Matching
Employers
frequently wish they could clone top performers. Job matching is the
closest we are likely to get to this goal. The best way to do this is
to study top performers to learn what cognitive abilities, interests, and
personality factors are vital to a job. From this, we can create a job
"benchmark". Candidates can then be compared to this
benchmark. If there is not a pool of top performers to study, we can
create a benchmark by doing a job analysis.
Job
matching is vital to the success of employees, and ultimately their
organizations. In a
study that reviewed the turnover of more than 20,000 salespeople, several
factors including gender, race, education, experience, and job matching were
measured. None of these factors influenced the turnover rate, not
even experience or education, except job matching. The affect of job matching was startling:
| Industry
Turnover Rate |
Turnover Percent After 14
months |
| With
Job Matching |
Without
Job Matching |
| Low |
8% |
28% |
| High |
34% |
57% |
For
a review of this study see H. M. Greenberg and J. Greenberg, "Job Matching
for Better Sales Performance," Harvard Business Review, 1980, vol.
58, no. 5.
6.
Overemphasizing
Specialized
Skills
A
typical newspaper ad reads as follows:
Wanted: Computer
programmer with two years COBOL experience on a Tandem
If
this company hires an average programmer with two years Tandem COBOL experience,
one year from now they will have an average programmer with three years Tandem
COBOL experience. On the other hand, if they hire an excellent programmer
with no Tandem COBOL experience, one year from now they will have an excellent
Tandem COBOL programmer.
In todays tight labor market, it is very difficult
to find people with both the personal characteristics (abilities, interest,
personality) and the specialized skills the job requires. When forced to choose, too many employers focus on the skills.
Employers can teach skills; they cant teach personality and character.
Experience is important, but experience is more than
a set of skills. Experience means
knowing how to soothe an angry customer, manage a complex project, meet a tight
deadline, motivate a diverse team, debug a complicated program, or close a major
sale. Skills can be learned in a
classroom; experience is gained in the trenches.
Dont
hesitate to hire an individual with raw abilities, interests, personality, and
experience to match the job, but who lacks certain key skills. You will
find this individual will learn the skills you need quickly, and will be a major
asset to your organization for years to come.
7. Ignoring
EEO/AA Laws and EEOC Guidelines
All
too many employers are only vaguely familiar with the laws of the Equal
Employment Opportunity/Affirmative Action, and the guidelines suggested by the
Equal Employment Opportunity Commission. These
laws and guidelines are of major importance in the process of staffing
organizations. Virtually all
aspects of staffing are subject to their influence and no organization can or
should ignore them. In this case,
ignorance is not bliss.
It
is extremely easy and not at all rare in today's litigious society to find
oneself the target of a lawsuit because of what an interviewer thought was a
witty comment or a reasonable question. You can also be vulnerable if you
do not document your hiring procedures or you do not use consistent procedures
for all candidates for the same job. For more information on how to make
sure your hiring procedures meet current laws and regulations, you can view the
EEOC website at www.eeoc.gov.
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